About Us
ABOUT US
Team o8
We’re proud to be local experts from Nagano—deeply connected to its culture, history, and hidden gems. With international life experience, our team understands what truly resonates with global travelers. Our tours go beyond the usual sights. We bring you closer to Nagano’s real flavor—through food, culture, and stories you won’t find in guidebooks.
To us, a guide isn’t just someone who shows the way—they’re a bridge.
A bridge between cultures, between visitors and locals, between moments and memories.
Join us, and discover the true heart of Nagano.
— o8Experience LLC

Masashi Okamura(a.k.a. Masa)
CEO & Creative Director (o8Experience / o8Design)

Robin Müller
Tour Guide

Kazumi
Tour Guide

Takuma
Tour Guide
Discover the Heart of Nagano with o8Experience
Our Signature Tours
・Food & Cultural Walking Tour
Stroll the historic streets around Zenkoji Temple, sample local favorites like oyaki dumplings and handmade soba noodles, and discover unique cultural traditions like omikuji (fortune telling) and local craftsmanship.
・Nagano Sake Tasting & Walking Tour
Taste premium sake at historic breweries, savor Nagano’s seasonal flavors, and experience the warmth of Japanese hospitality — all while exploring the lively streets near Zenkoji Temple.
・Izakaya Food Adventure
Dive into Nagano’s vibrant nightlife! Visit hidden izakayas, enjoy local grilled dishes, and sip authentic sake and craft beer in a relaxed, cozy setting.
・Snow Monkey & Cultural Experience
Visit the world-famous Snow Monkeys at Jigokudani, explore charming historic towns, and enjoy local food and sake in the beautiful countryside of Nagano.
Why Choose o8Experience
・Authentic Local Experiences
Go beyond the typical tourist path. Our tours take you into the true heart of Nagano’s food culture, traditions, and natural beauty.
・Small Groups, Big Connection
We specialize in small-group and private tours — designed for travelers who value a more personal, relaxed, and meaningful experience.
・Photography Included
Enjoy the moment while we capture it! Complimentary DSLR snapshots are included with every tour.
At o8Experience, we’re not just guiding tours — we’re building authentic connections that make your journey unforgettable.
Our Mission
At o8Experience, we believe the best journeys go beyond guidebooks. Our mission is to connect you with the true heart of Nagano — through hidden backstreets, local traditions, and unforgettable flavors. Each tour is thoughtfully crafted to offer authentic insights into the region’s daily life, history, and natural beauty.
We’re here to create moments of real discovery, fun, and connection — experiences you’ll carry with you long after your trip ends.
We can’t wait to share Nagano’s hidden treasures with you.


































































Corporate Identity
– Designing Tours for Quality of Life –
私たちが考えるツアーは、一つのデザインだと捉えています。それは単なる旅程の組み立てや観光スポットの紹介にとどまらず、社会の課題や訪れる方々の潜在的なニーズを見出し、それに応じた革新的な体験やソリューションを提供することを目指しています。インバウンドツアー事業者として、私たちの使命は、ゲストが日本の文化、歴史、地域の魅力に深く触れることができるようなツアーをデザインすることです。小さな感動や発見の連鎖が、やがて大きな変化を生み出し、ゲストの日常や人生の質(Quality of Life)を向上させると信じています。
「我々のデザインで世界を変える」といった壮大な目標ではなく、私たちが提供するツアーというせせらぎのような小さな変化が、やがて大きな川となり、社会をもっと楽しく、幸せな方向へ導くことを願っています。直接的であれ間接的であれ、人々の生活を豊かにし、地域社会や文化の未来をより良いものにする手助けをすることが、私たちの使命です。
We see the tours we create as a form of design. It goes beyond simply crafting itineraries or showcasing tourist spots. Instead, it involves identifying the underlying challenges of society and the latent needs of our guests, and providing innovative experiences and solutions to address them.
As an inbound tour operator, our mission is to design tours that allow guests to deeply connect with Japan’s culture, history, and regional charm. We believe that a chain of small moments of joy and discovery can eventually lead to significant change, enhancing the quality of life for those who join our tours.
We are not striving for grandiose goals like “changing the world through our design.” Rather, we hope that the small ripples of transformation created by the tours we provide will eventually flow into a great river, guiding society toward greater joy and happiness. Whether directly or indirectly, our mission is to enrich people’s lives and contribute to a brighter future for communities and cultures.
Careers With Us
We are always looking for passionate entertainers to join our team. Our food and walking tour guides not only know and love the places we go, but also give fantastic experiences and entertains to our guests . We accept applications on a rolling basis for vacancies throughout the year.
Not recruiting now…But if you are interested, please email us anytime!
Not recruiting now…But if you are interested, please email us anytime!
Not recruiting now…But if you are interested, please email us anytime!